One Year Of Change

Imagine life 12 months ago – quarantine free! It’s nearly impossible to imagine that one year ago I was exploring Italy.

I mean, what better way to celebrate my first anniversary with my amazing husband Morgan.

He was excelling in his finance career while my business (AdVenture Marketing) was exploding like it never had before.

This of course, is all before the infamous COVID-19 showed up, shut down countries, businesses, and robbed many people of their loved ones a little too soon. It has forever changed the landscape of business.

Everything has gone online. While e-com has been around for ages, the business world has been slow to keep up and not just the mom & pop shops!

Sometimes the greatest weakness of a massive business with tens of thousands of employees is that it’s a slow moving giant. Like a Goliath who’s about to be eliminated by a much smaller and nimbler David.

Those who choose to be early adopters are the first to succeed, not only that, but survive!

Darwin even said that the most successful species is the one that adapts to change the best and we as business owners must do the same.

It’s exhausting and consumes our time and resources, but it’s necessary! If you don’t change you will not survive.

Looking at the world of Facebook & Instagram ads can be as daunting as looking at a massive mountain you’re about to scale.

You want to get to the top, but you don’t know how exactly you’ll get there.

You know it will require blood, sweat, and tears, and your absolute best effort. But you also know that it will all be worth it in the end.

You can try the DIY approach where you spend countless time and resources learning it the hard way. And while this approach can work for some, we do not recommend it for most.

The absolutely gargantuan learning curve to getting in and creating effective ad campaign strategies will cost you precious time.

Once you have learned a valuable lesson, the landscape and rules will have already drastically changed and your newfound knowledge is no longer relevant.

Welcome to the world of Facebook ads!

That’s where we come in.

Morgan has joined me full-time and is head of Business Development while I work directly with our clients and manage all ad campaigns and creatives.

Together we have created a boutique agency that’s spent over $30 Million in just the last 3 years. We stay up to date on market and Facebook trends, so that you don’t have to!

We’re also a designated Facebook “Marketing Partner.” You will find that special button on our website and can find us in Facebook’s directory.

What this all means is that we have spent enough money on ads that Facebook has noticed us and takes us seriously. We have direct contact to their back channels and have agents who work with us daily to ensure our ads are running as effectively and cost-efficiently as possible.

When I say that we stay current, it’s because we get our info straight from the source. The amount of data Facebook collects each and every second is mind boggling!

Being a business owner is stressful enough; leave the Facebook marketing to us!

When I say the world of e-com is huge, I mean HUGE!

The quarantining of the world plus restrictions placed on business, such as retail, has meant that focusing on online says is a matter of life or death; there is no substitute.

It’s not a question of “can I afford to invest in online ads,” but rather, “can I afford not to?”

The answer clearly is NO. It’s devastating for me to see businesses locally, big or small, permanently close their doors because they opt to not venture into the unknown territory of Facebook ads.

And we get it! It is scary, but it doesn’t have to be.

Jumping into Facebook ads is a heck of an adventure we know you’re going to love.

AdVenture Marketing is your professional guide that will make this journey as comfortable as possible. We understand the landscape and know of all sorts of shortcuts that will get you to the top of the mountain as pain-free as possible!

If you’ve got a product the world needs to know about then reach out to us to partner with us! I look forward to being part of your journey friend.
-Julia

PS. The mountain in the photo is Gran Sasso in Abruzzo and  the rest are of the Vatican, Coliseum, Cinque Terra, and the glorious David statue in Florence!

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