Sometimes businesses see a decline in Return On Ad Spend (ROAS) as they scale, but the amount of both revenue and profit increase significantly. It’s like getting a piece of a massive pie, instead of having the entire little pie to yourself. But in some cases, like we have with this client, they actually got a bigger piece of a bigger pie and who doesn’t love pie!
We managed to triple their monthly revenue (to half a Million dollars!) AND increased their ROAS at the same time.